Favourite Works
Call Of Duty
Formulating social-first content around the giant crate PR event held near Tower Bridge.
Verdansk Launch - PR Event
A bit of ‘brandter’ between Call of Duty and Oblivion upon their remaster release.
STOP Criminal - Oblivion Reactive
Created a highlight reel featuring all of the amazing things that were happening at the Squid Game x Call of Duty PR event.
Squid Game - PR Event
A reactive surrounding the idea of the iconic ‘water bottle face wash’ and ‘longest jump into a pool ever’ video that had been circulating.
Wake Up - Reactive
World of Warcraft
A WoW reactive idea surrounding the conversation of Tesla’s being tagged and people adding readers' context was picked up on r/WoW (Reddit) with immense praise from the player base.
Arthas - Elon Musk Reactive
Created a reactive idea about a key character in The Last of Us, killing off another major character with a golf club. Keeping it well within the “if you know you know” category instead of spoiling for fans of the show who also played WoW.
‘Abbi’ - The Last of Us Reactive
The audience loved seeing the logo be treated as if it were a real person. So to celebrate the game’s birthday, I put it in front of a lovely cake, getting some great engagement.
Celebrating WoW’s Birthday
Created a reactive that resonated with the audience. Playing into the tropes that certain players face inside the game.
Born to / Forced to - Reactive